General CBF

Ten tips for blogging

Working in communications, I’m frequently asked about blogging … specifically, tips and ideas I might have for writing a blog. I’m not an expert by any means, but I have consulted some fellow bloggers (try googling “blog tips” and you’ll find lots of suggestions). I’ve taken what I know about writing basics for the web and what I’ve learned from experience …and created a list of 10 tips.

Please feel free to share your knowledge and add to this list…whether you blog on facebook, wordpress or another site.

 Ten tips:

1. Keep it short. Most people reading online are scanners.

 2. Write short, catchy headlines. Use keywords in your headline that sums up your blog post.

 3. You don’t have to be a natural born writer to write for a blog. Write like you speak. Write as if you were talking to a friend. Write what you know or what you want to know. 

 4. Pick one topic, one aspect of an event, one idea or one memory to write about. Don’t try to cover too much.

 5. Share short stories or vignettes from your experience. Write about a meaningful experience or someone you’ve met. BUT, remember to ask permission before using anyone else’s name.

 6. Remember the journalist’s rule of the 5 Ws – who, what, when, why and where. Stay focused, but cover the basics.

 7. Use multimedia. If they are available, post photos and videos. This makes your blog more interactive. If you mention a person, organization or event, link to their site or post an image.

 8. If you are contributing to a community blog, identify yourself – informally. Try “as a minister…..”  or  “as a Georgian….”.  You don’t have to provide your entire bio, but it helps the reader if they know a little about your background.

 9. Use lists. Lists with bulleted points are easy to read, especially online.

 10. Proofread. Even if your posting is short – read it over before you post!

One thought on “Ten tips for blogging

  1. Very relevant 10 tips. For point 3, I actually write better than I speak. Maybe I need to see the words in front of me to think of the next words to come… 🙂

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